Paimio Sanatorium celebrates with a Poster Competition

To celebrate their 90th anniversaries, the Paimio Sanatorium Foundation and Grafia, the Association of Visual Communication Designers in Finland, are hosting a poster competition that invites visual communication professionals and students to interpret Aino and Alvar Aalto’s vision of the human relationship with the environment.

The Paimio Sanatorium was opened in 1933. It has since become seen as a world-renowned masterpiece of modern architecture and much more than just a building. Learn more about the sanatorium’s history here.

The Aaltos’ perspective on the interrelationship between humanity, nature, architecture, and design was unique in their time. How can this perspective be visually interpreted in today’s changing environment? How has it evolved, and how can it develop further in the future? The competition aims to find visual expressions to address these questions.

”Aino and Alvar Aalto’s design originated from a very human perspective – its aim was to foster people’s wellbeing.We are now looking to recreate this human perspective in an international poster competition.The jury of the competition hopes that the timeless theme will inspire designers from around the world to create original, enduring and visually outstanding work, which empowers people and feels as wonderful as it looks.”

Ilkka Kärkkäinen, Chair of the Jury

The following prizes will be awarded at the competition: 1st prize €5000, 2nd prize €3000 and 3rd prize €2000. In addition to this, three entries will be given honorary mentions and 90 shortlisted entries will be displayed in a poster exhibition, which will open to the public on 5 May 2023 in the main building of the Paimio Sanatorium.

The jury consists of Finnish design professionals: Graphic Designer Ilkka Kärkkäinen from so_helsinki being the Chair of the Jury. Other members are AD Tuomas Jääskeläinen (Helsingin Sanomat), the founder and CEO of Finnish Design Shop Teemu Kiiski, Programme Director of Helsinki Design Week and Weekly Anni Korkman, architect Teemu Kurkela (JKMM Architects), Senior Designer Niina Sihto (Fyra), Communications Director of Paimio Sanatorium Foundation Anna Vartiainen and AD, Graphic Designer Marina Veziko. The patron of the competition is Rafaela Seppälä, board member of the media company Sanoma. You can meet the jury here.

Enter the Paimio Sanatorium 90 – Human Perspective Poster Competition here.

The competition is organised by the Paimio Sanatorium Foundation. Its lead partner is the Association of Visual Communication Designers Grafia, with Finnish Design Shop as a partner. The creative partner of the competition is so_helsinki.

The Poster Competition is on until 10 Marc 2023. The poster exhibition will be on from 5 May until 3 September 2023.